具体描述
Whether a marketing campaign or a museum exhibit, a video game or a complex control system, the design we see is the culmination of many concepts and practices brought together from a variety of disciplines. Because no one can be an expert on everything, designers have always had to scramble to find the information and know-how required to make a design work-until now. Universal Principles of Design is the first comprehensive, cross-disciplinary encyclopedia of design. Richly illustrated and easy to navigate, it pairs clear explanations of every design concept with visual examples of the concepts applied in practice. From the "80/20" rule to chunking, from baby-face bias to Occam's razor, and from self-similarity to storytelling, every major design concept is defined and illustrated for readers to expand their knowledge. This landmark reference will become the standard for designers, engineers, architects, and students who seek to broaden and improve their design expertise.
用户评价
##????usability guideline入门宝典
评分##Highly recommend!
评分##????usability guideline入门宝典
评分##搞设计的人真可怕，心理抓得这么透切
评分##整本书弥漫着evolutionary psychology的调调。走马观花看一遍，还是蛮有趣的。
评分##如题，一些通用的设计准则
评分##125个设计原则并同时会给出一个方便理解的例子
评分##生活中普通的设计原来都有深意
评分##要是图多一点儿就好了
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