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  Product Details 基本信息

ISBN-13 书号:9780080912127

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Publication Date 出版日期:0000-00-00

  Book Contents 内容简介

    It is vital for hospitality management students to understand key management concepts as part of the complex and intimate nature of the services industry. Principles of Management for the Hospitality Industry is designed specifically for hospitality students who need to be able to use management tools and techniques to become successful hospitality managers. .. .. By placing you at the heart of an imaginary workplace this book offers the opportunity to work through all of the items of discussion for each topic. The chapter begins with a scenario to prompt an exploration of a given topic, and concludes with the outcome of this scenario to reinforce the lessons learnt throughout the chapter. .. .. Highly practical in approach, this is an up-to-date and skilful integration of all core areas of management. It is packed with tools and techniques to aid learning and understanding: .. .. .. Improve your professional management vocabulary with definitions in each chapter, and a complete glossary of terms. .. .. .. Visualise key concepts with over one hundred explanatory diagrams .. .. .. Gain confidence by testing your understanding on the accompanying website .. .. .. Practical applications of theory are illustrated in international case studies throughout the book.. .. .. Discussion questions prompt an exploration of key concepts.

太差劲了连购书明细都无法提供

还行吧 就是有些理论有点陈旧 新东西少

一直想买的书，内容很好，喜欢

东西还是不错的，给力啊

买来送人的，纸质感觉还不错

就一个，封皮装订反了。。

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比较专业的书籍，学美容的得力帮手。