Publisher / SendPoints

ISBN / 978-988-77572-1-4

Binding / Hardcover

Trim Size / 215 × 280mm

Pages / 224

Language / English

In the field of graphic design, Japanese graphics has established its unique reputation around the world. This book sorts out the development of Japanese graphics into three stages: postwar 40 years, golden 10 year and 21th century to current. Along the way, briefly talk about Japanese aesthetics, Japanese tea ceremony, Japanese traditional painting and manga in order to explore the cultural roots of Japanese graphics. A large quantity of graphic works by Japanese designers are displayed under four categories: Logo, Poster & Book, Branding and Packaging. To deepen the understanding of Japanese graphics and its development, this book features articles written by renowned designers, including Masaaki Hiromura, Daigo Daikoku, Eisuke Tachikawa, Masaomi Fujita, Eriko Kawakami and Ren Takaya.

Selling Points:

1.A comprehensive introduction of the development of Japanese graphics after WWII and masters emerging from corresponding stages.

2.A brief talk the cultural roots of Japanese graphics—Japanese aesthetic, Japanese tea ceremony, Yamato-e, Ukiyo-e and manga

3.Articles written by eminent designers, such as Masaaki Hiromura, Daigo Daikoku

4.A collection of excellent graphic works by Japanese designers

日式平麵之美

在平麵設計領域，自二戰之後，日本平麵設計迅速崛起，如今以其獨特的氣質享譽全球。本書梳理戰後日本平麵設計的發展歷程以及各階段的代錶人物，講述戰後四十年日本設計的迅速成長，巔峰十年的異軍突起，進入21世紀後的平穩發展的幾個發展階段。與此同時介紹日本美學、茶道、傳統繪畫和漫畫等日式平麵設計的文化根源。收錄分屬四個類別的作品，分別是：標誌、產品包裝、海報與書籍設計以及品牌形象。另外，本書邀請著名的日本設計師撰稿分享他們對日式平麵設計的理解。撰稿設計師包括廣村正彰、大黑大悟、藤田雅臣、川上恵莉子以及高穀廉。

此書亮點：

1.介紹戰後日本平麵設計的發展歷程和代錶人物

2.淺析日式美學、茶道、日本傳統繪畫和漫畫等日本當代平麵設計的源泉

3.廣村正彰、大黑大悟等知名日本設計師撰文

4.收錄大量日本設計師的平麵設計作品