具体描述
Interviewing is a foundational user research tool that people assume they already possess. Everyone can ask questions, right? Unfortunately, that's not the case. Interviewing Users provides invaluable interviewing techniques and tools that enable you to conduct informative interviews with anyone. You'll move from simply gathering data to uncovering powerful insights about people.
Interviewing Users will explain how to succeed with interviewing, including:
Embracing how other people see the world
Building rapport to create engaging and exciting interactions
Listening in order to build rapport.
With this book, Steve Portigal uses stories and examples from his 15 years of experience to show how interviewing can be incorporated into the design process, helping you learn the best and right information to inform and inspire your design.
用户评价
##interview is an art about not directly asking the questions you want to know
评分 评分 评分##当我在阅读《洞察内心：用户访谈成功的秘密》之前，对于此书的期待是一本纯粹心理学理论的书，它会告诉我交往对象在每时每刻，或者说是此时此刻的想法，通过对交往对象想法的评估，来判断自己与其是否同路人，进而在判断的基础上采取同性相斥、异性相吸的行动。然而，当我从快...
评分 评分 评分 评分 评分##还是头一次看到“用户访谈”这个词，我的第一反应应该是关于销售、服务相关。作者给出的定义，大概是这样的，用户访谈就是与用户或潜在用户进行深入的交流，以便对客户或潜在客户有更多的了解。为了以后的营销和产品的优化收集到更多的信息。 用户访谈，有着诸多的好处。用户访...
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