Rise and Fall of Strategic Planning Format Paperback | 480 pages Dimensions 156 x 230 x 28mm | 721.22g Publication date 05 Mar 2003 Publisher Pearson Education Limited Imprint FINANCIAL TIMES PRENTICE HALL Language English Illustrations note w. figs. ISBN10 0273650378 ISBN13 9780273650379 "My favourite management book of the last 25 years? No contest. The Rise & Fall of Strategic Planning by Henry Mintzberg." Tom Peters He is a two time winner of the prestigious McKinsey Award for best Harvard Business Review articles; a fellow of the Royal Society of Canada - the first elected from a management faculty - and past president of the Strategic Management Society, the worldwide association of practitioners and scholars in the field. He is the author of several seminal books including The Strategy Process, Structure in Fives and The Structuring of Organisations.
Author Henry Mintzberg
内容简介
In this definitive and revealing history, Henry Mintzberg unmasks the process that has mesmerized so many organisations since 1965: strategic planning. One of the original management thinkers, Mintzberg concludes that strategy cannot be planned because planning is about analysis and strategy is about synthesis. That is why, he asserts, the process has failed so often and dramatically.
Mintzberg traces the origin and history of strategic planning through its prominence and subsequent fall. He argues that we must reconcieve the process by which strategies are created by emphasizing informal learning and personal vision. Mintzberg proposes new definitions of planning and strategy, and examines in unusual ways the various models of strategic planning and the evidence of why they failed. Reviewing the so-called 'pitfalls' of planning, he shows how the process itself can destroy commitment, narrow a company's vision, discourage change and breed an atmosphere of politics. In a harsh critique of many sacred cows, he describes three basic fallacies of the process - in that discontinuities can be predicted, that strategists can be detached from the operations of the organisation, and that the process of strategy-making itself can be formalized.
Mintzberg devotes a substantial section to the new role of planning, plans and planners, not inside the strategy-making process, but around it, in support of it, providing some of its inputs and sometimes programming its outputs, as well as encouraging strategic thinking in general.
This book is essential reading for anyone in an organization who is influenced by the planning or strategy-making process. It is also suitable for undergraduate and postgraduate students undertaking corporate strategy, strategic management and business policy courses.
作者介绍
Henry Mintzberg is Professor of Strategy and Organization and the John Cleghorn Professor of Management Studies at McGill University, Canada, and visiting Professor ar INSEAD, France.
这本书提供了一种极为稀缺的“长期主义的视角”,来看待管理工具的生命周期。它最打动我的地方在于,它并不鼓吹“彻底抛弃”,而是主张对工具进行“功能重构”。作者的语气里带着一种智者的悲悯,他理解管理者在面对不确定性时,对“确定性”的本能渴望,正是这种渴望催生了复杂的规划体系。但他也毫不留情地指出,这种对确定性的过度追求,最终导致了战略的僵化和脱离现实。书中对“分布式决策”和“涌现式战略”的讨论,虽然篇幅不长,却提供了极具启发性的替代思路。阅读过程如同与一位经验极其丰富的行业老兵进行深度对话,他不仅知道这条路为什么会堵死,更重要的是,他能指引你寻找那些尚未被铺设的、通往未来的小径。这本书是所有身处组织变革阵痛期的管理者必读的“清醒剂”。
评分如果要用一个词来形容阅读这本书的感受,那一定是“颠覆性”。我一直以为战略规划是现代管理中不可或缺的基石,但作者的论证过程,就像是层层剥开洋葱,让你看到支撑这块基石的土壤其实早就松动了。他对组织惰性和认知偏差的分析,简直是教科书级别的精准。特别是关于“历史的粘性”那一部分,作者探讨了高管层对于过往成功经验的路径依赖,是如何形成一种集体盲点,从而抵御任何真正具有破坏性的创新思维。这种深刻的洞察力,让我开始重新审视我所在公司内部那些看似“理所当然”的流程。这本书的价值不在于提供一个现成的“新方案”,而在于提供了一种批判性的视角——它教会你如何去质疑那些被奉为圭臬的、却可能已经过时的管理结构。读完后,我感觉我的“战略嗅觉”被重新校准了。
评分这本书的结构设计堪称一绝,它巧妙地平衡了历史回顾与前瞻性思考。作者并未将战略规划的衰落简单归咎于外部环境的突变,而是深入探究了其内部逻辑的自我耗竭。我尤其欣赏他对“效率与敏捷的悖论”的探讨。在过去,效率是王道,战略规划完美契合了大规模、稳定生产的需求;然而,在今天的“VUCA”世界里,过度追求效率的结构,恰恰成了组织转向和快速迭代的最大阻力。作者通过对比不同行业在应对数字化转型时的反应速度,清晰地展示了这种结构性冲突是如何导致战略规划从“导航仪”退化为“沉重锚点”的。这本书的行文风格沉稳有力,论证严密,没有丝毫情绪化的宣泄,完全依靠数据和案例的逻辑链条来构建其强有力的批判体系,让人不得不信服。
评分我被这本书的叙事节奏深深吸引住了。它不像一本枯燥的理论著作,更像是一部扣人心弦的商业小说,只不过主角不是某个人物,而是“战略”这个概念本身。作者在描述“去魅化”阶段时,那种对工具理性主义的反思尤其到位。他精准地捕捉到了那种从狂热追捧到集体幻灭的心态转变——从相信一份详尽的PPT能够锁定未来,到意识到执行力和快速学习能力才是真正的护城河。文笔极其老练,穿插了许多精彩的类比,比如将僵化的战略规划比作“被过度精装修的剧院”,内部设施再豪华,一旦没有观众(市场反馈),就失去了存在的意义。这种对管理哲学的文学化处理,极大地提升了阅读体验,使得原本可能晦涩的理论辩论变得生动而富有画面感。它成功地将一个偏学术的主题,包装成了一部引人深思的商业社会观察志。
评分这本书的视角真是令人耳目一新,它没有像其他商业书籍那样沉溺于对“最佳实践”的盲目推崇,而是以一种近乎解剖学的冷静,审视了战略规划这种管理工具在过去几十年中的演变轨迹。我特别欣赏作者在探讨“黄金时代”时所展现的深度,他没有仅仅停留在罗列经典案例,而是深入挖掘了当时环境、技术限制以及组织文化是如何共同催生了那种特定的、自上而下的、以五年计划为核心的规划范式。那种对“蓝图完美主义”的批判,不是简单的否定,而是细致地剖析了这种模式在面对信息爆炸和市场瞬息万变时的结构性缺陷。读起来感觉就像是在看一部企业管理史的纪录片,每一个转折点都充满了历史的必然性与偶然性的张力,让人不禁反思,我们今天奉为圭臬的管理哲学,是否也只是下一轮“衰落”的序曲。它迫使我跳出日常工作的琐碎,去宏观地理解组织惯性是如何形成并最终成为创新的绊脚石的。
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